TY  - BOOK
AU  - Gillin,Paul
AU  - Schwartzman, Eric
TI  - Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships
SN  - 9780470639337
U1  - 658.872 GIL S 
PY  - 2011///
CY  - Hoboken, N.J.
PB  -  Wiley, 
KW  - Marketing -- Social aspects
KW  - Internet marketing. Social media
N1  - Includes index .
ER  -