TY - BOOK AU - Allen,Danica R. AU - Rao,T.R TI - Analysis of customer satisfaction data : a comprehensive guide to multivariate statistical analysis in customer satisfaction, loyalty, and service quality research SN - 9788122428001 U1 - 658.812 ALL R PY - 2010/// . CY - New Delhi : PB - New age international publishers, KW - Consumer satisfaction--Statistical methods . N1 - Includes index . ER -