TY  - GEN
AU  - Burns,Alvin C.
AU  - Bush,Ronald F.
TI  - Marketing research 
SN  - 9788131709375 
U1  - 658.3 BUR B  
PY  - 2006///.
CY  - New Delhi : 
PB  - Pearson Education Limited,  
KW  - Regression analysis
KW  - Research design
KW  - Questionnaire designing
KW  - Data analysis
N1  - Includes subject and author index
ER  -