TY  - BOOK
AU  - Nargundkar,Rajendra
TI  - Marketing research:  text and cases
SN  - 9780070220874
U1  - 658.835 NAR 
PY  - 2011///
CY  - New Delhi
PB  - Tata McGraw Hill Education Pvt Ltd, 
KW  - Marketing research
KW  - Management
N1  - Includes Index
ER  -