TY  - BOOK
AU  - Rathor,B.S.
AU  - Jani,B.M.
TI  - International marketing
U1  - 658.839 RAT J 
PY  - 1997///.
CY  - Mumbai : 
PB  - Himalaya Publishing House, 
KW  - Export marketing
KW  - International business enterprises
KW  - Intercultural communication
ER  -