TY  - BOOK
AU  - Bennett,Peter D.
AU  - Kassarjian,Harold H.
TI  - Consumer behavior
SN  - 8120301722
U1  - 658.8342 
PY  - 1972///
CY  - New Delhi
PB  - Prentice-Hall of India Pvt Ltd
KW  - Consumer behavior
KW  - Consumption (Economics)
ER  -