TY  - GEN
AU  - Ireland,R.Duane
AU  - Hitt,Michael A.,Hoskisson,Robert E.
TI  - Understanding concepts of business strategy 
SN  - 9780324306040
U1  - 658.4012 
PY  - 2006///
CY  - Australia
PB  - Thomson South westren
KW  - Business planning
KW  - Strategic planning
ER  -