TY  - BOOK
AU  - Thompson,Arthur A.
AU  - Strickland,A.J.
AU  - Gamble,John
TI  - Crafting and executing strategy: the quest for competitive advantage : concepts and cases 
SN  - 9780070600898   / Rs.450.00
U1  - 658.4012 CRA T 
PY  - 2008///
CY  - New delhi 
PB  - McGraw-Hill/Irwin
KW  - Strategic planning
ER  -