TY  - BOOK
AU  - Palda,Kristian S.
TI  - Pricing decisions and marketing policy / 
U1  - 658.816 PAL  
PY  - 1971///.
CY  - New Jersey : 
PB  - Prentice-Hall, Inc., 
KW  - Marketing
KW  - Pricing
N1  - Includes index.
ER  -