TY  - BOOK
AU  - Montgomery,David B.
AU  - Urban,Glen L.
TI  - Management science in marketing / 
U1  - 658.8  MON U  
PY  - 1969///.
CY  - New Jersey : 
PB  - Prentice-Hall, Inc., 
KW  - Marketing--Management
N1  - Includes index.
ER  -