TY  - BOOK
AU  - Hepner,Harry Walker
TI  - Advertising-creative Communication With Consumers
U1  - 659.1 
PY  - 1964///
CY  - New York
PB  - Mcgraw-hill Book Company
KW  - Advertising-communication
KW  - Advertising-consumers
KW  - Management-advertising
ER  -