TY  - BOOK
AU  - Greyser,Stephen A.
TI  - Cases in advertising and communications management / 
U1  - 659.1 GRE  
PY  - 1972///.
CY  - New Jersey : 
PB  - Prentice-Hall, Inc., 
KW  - Advertising--Communication systems
KW  - Advertising--Management
N1  - Includes index.
ER  -