TY  - BOOK
AU  - Cundiff,Edward W.
AU  - Still,Richard R.
TI  - Basic marketing : concepts, environment and decisions / 
U1  - 658.8 CUN S  
PY  - 1964///.
CY  - New Jersey : 
PB  - Prentice-Hall, Inc., 
KW  - Marketing
N1  - Includes index.
ER  -