TY  - BOOK
AU  - Krishnamacharyulu C S G and Lalitha Ramakrishnan 
TI  - Rural marketing: text and cases
SN  - 8178085763
U1  - 658.81734 KRI R 
PY  - 2002///
CY  - Singapore 
PB  - Pearson Education 
KW  - Rural marketing
KW  - Rural marketing - cases
N1  - Includes Bibliographical index
ER  -