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Sustainable Luxury and Craftsmanship [electronic resource] / edited by Miguel Ángel Gardetti, Ivan Coste-Manière.

Contributor(s): Gardetti, Miguel Ángel [editor.] | Coste-Manière, Ivan [editor.] | SpringerLink (Online service)Material type: Text

TextSeries: Environmental Footprints and Eco-design of Products and ProcessesPublisher: Singapore : Springer Singapore : Imprint: Springer, 2020Edition: 1st ed. 2020Description: XI, 159 p. 55 illus., 50 illus. in color. online resourceContent type: text Media type: computer Carrier type: online resourceISBN: 9789811537691Subject(s): Sustainable development | Luxury goods industry | Environmental management | Motivation research (Marketing) | Sustainable Development | Luxury | Environmental Management | Consumer BehaviorAdditional physical formats: Printed edition:: No title; Printed edition:: No title; Printed edition:: No titleDDC classification: 338.927 LOC classification: GE195-199GE196Online resources: Click here to access online

Contents:

Jewellery between Product and Experience: Luxury in the 21st Century -- Sustainable Luxury, Craftsmanship and Vicuna Poncho -- The Artification of Luxury: How Art can affect Perceived Durability and Purchase Intention of Luxury Products -- Luxury craftsmanship as an Alternative to Building Social Fabric and Preserving Ancestral Knowledge: a Look at Colombia -- Crafting Luxury with 'More-ish' Qualities at the YSL Museum: An Organic Approach.

In: Springer Nature eBookSummary: This book explores the intricate relationship between luxury and craftsmanship, using brand-based case studies and consumer behavior to do so. In addition to revealing how the artification of luxury affects consumer behavior with branding and traditions, it discusses how sustainable luxury could not only offer a vehicle for more respect for the environment and social development, but could also be a metaphor for the cultures, art traditions, and innovations of various nationalities, continuing the legacy of local craftsmanship.

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This book explores the intricate relationship between luxury and craftsmanship, using brand-based case studies and consumer behavior to do so. In addition to revealing how the artification of luxury affects consumer behavior with branding and traditions, it discusses how sustainable luxury could not only offer a vehicle for more respect for the environment and social development, but could also be a metaphor for the cultures, art traditions, and innovations of various nationalities, continuing the legacy of local craftsmanship.

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