The protection of non-traditional trademarks : critical perspectives / Irene Calboli and Martin Senftleben.
Material type:
TextSeries: Oxford scholarship onlinePublisher: Oxford : Oxford University Press, 2019Edition: First editionDescription: 1 online resource : illustrations (black and white)Content type: text | still image Media type: computer Carrier type: online resourceISBN: 9780191865503 (ebook) :Subject(s): Trademarks -- Law and legislation | Trademarks | Intellectual property (International law)Additional physical formats: Print version :: No titleDDC classification: 346.0488 LOC classification: K1555Online resources: Oxford scholarship online Summary: This volume offers a detailed analysis of the issues related to the protection of non-traditional marks. In recent years, the domain of trademark law and the scope of trademark protection has grown exponentially. Today, a wide variety of non-traditional marks, including colour, sound, smell, and shape marks, can be registered in many jurisdictions. However, this expansion of trademark protection has led to heated discussions and controversies about the impact of the protection of non-traditional marks on freedom of competition and, more generally, on socially valuable use of these or similar signs in unrelated non-commercial contexts. These tensions have also led to increasing litigation in this area across several jurisdictions. This text provides an overview of the debate and state of the law surrounding non-traditional marks at the international, regional, and national level.
| Item type | Current library | Call number | Status | Date due | Barcode |
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Ebooks
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Mysore University Main Library | Not for loan | EBOP144 |
This edition previously issued in print: 2018.
Includes bibliographical references and index.
This volume offers a detailed analysis of the issues related to the protection of non-traditional marks. In recent years, the domain of trademark law and the scope of trademark protection has grown exponentially. Today, a wide variety of non-traditional marks, including colour, sound, smell, and shape marks, can be registered in many jurisdictions. However, this expansion of trademark protection has led to heated discussions and controversies about the impact of the protection of non-traditional marks on freedom of competition and, more generally, on socially valuable use of these or similar signs in unrelated non-commercial contexts. These tensions have also led to increasing litigation in this area across several jurisdictions. This text provides an overview of the debate and state of the law surrounding non-traditional marks at the international, regional, and national level.
Specialized.
Description based on online resource; title from home page (viewed on January 11, 2019).
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