Advertising management / Collin Gilligan
Material type:
TextPublication details: New Delhi : Heritage Publishers, 1983Description: viii, 215 p. ; 20 cmSubject(s): Advertising | Social effects of advertising | Consumer behaviourDDC classification: 659.1 GIL. C
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Books
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University Graduate Library | 659.1 GIL. C (Browse shelf (Opens below)) | Available | UGL129940 |
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| 658.1552 JAI Cost and management accounting - IV / | 658.834 SUJ Consumer behaviour : | 658.834 VAR.A Consumer behaviour | 659.1 GIL. C Advertising management / | 659.14 BAR The image empire : | 659.2 AHU Public relations | 659.2 BLA Practical Public Relations |
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