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Effectiveness of covert advertising in bollywood movies

By: Chaitra Bocheer, K. SContributor(s): Nanje Gowda, H [guide ]Material type: Text

TextLanguage: English Description: 164 p. : ill. ; 32 cmSubject(s): Brand advertising--MoviesDDC classification: 381.029 CHA Online resources: Click here to access online Dissertation note: Ph.D University of Mysore, Department of Studies in Biotechnology. 2013.

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Item type	Current library	Call number	Status	Date due	Barcode
Thesis	Mysore University Main Library	381.029 CHA (Browse shelf (Opens below))	Not for loan		T7279

Ph.D University of Mysore, Department of Studies in Biotechnology. 2013.

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