Wellcome

Marketing research : Donald S. Tull and Del I.Hawkins, measurement & methods

By: Tull, Donald SContributor(s): Hawkins, Del ILanguage: English Publication details: New Delhi : PHI Learning Private Limited, 1993Edition: 6th editionDescription: xviii, 863p.; 24 cmISBN: 9788120309616 Subject(s): Measurement techniques | Marketing research | Chemical surveysDDC classification: 658.8018
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