Wellcome

Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim and Renée Mauborgne.

By: Kim, W. ChanContributor(s): Mauborgne, RenéeMaterial type: TextTextLanguage: English Publication details: Boston : Harvard Business School Press, 2005Description: xv, 240 p. : ill. ; 25 cmISBN: 9781591396192Subject(s): New products | Market segmentationDDC classification: 658.802 KIM
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Item type Current library Call number Status Date due Barcode
Books Books Mysore University Main Library
658.802 KIM (Browse shelf (Opens below)) Available 457924

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