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Handbook of advertising management. edited by Roger Barton

By: edited by Barton, RogerMaterial type: Text

TextLanguage: English Publication details: New York : McGraw-Hill, 1970Description: 1 v. (various pagings) illus. 21 cmSubject(s): Advertising -- Management | Publicité -- Gestion -- Guides, manuels, etcDDC classification: 659.1 HAN

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Mysore University Main Library	Hand Book	659.1 HAN (Browse shelf (Opens below))	Available		171722

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Previous	659.1 GRE Cases In Advertising And Communications Management	659.1 GUP Principles of advertising	659.1 HAL Planning for power advertising :	659.1 HAN Handbook of advertising management.	659.1 HEP Effective advertising /	659.1 HEP Modern advertising : practices and principles /	659.1 HEP Modern advertising : practices and principles /	Next

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