Wellcome

Marketing management / Philip Kotler

By: Kotler, PhilipMaterial type: TextTextLanguage: English Publication details: New Delhi : Prentice Hall of India Private Limited, 1999Edition: 13th editionDescription: xlvii, 647 p. ; 26 cmISBN: 978813171683Subject(s): Management | Marketing management | Undrestanding marketing management Database Marketing customer empowernmentDDC classification: 658.8 KOT
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Includes subject index.

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