Wellcome

Strategic brand management : measuring and managing brand equity Uttam Kumar Singh and Ravi Jyee

By: Singh, Uttam KumarLanguage: English Publication details: New Delhi : Jnanada Prakashan (P & D), 2010Description: vi, 353p.; 22 cmISBN: 9788171394111Subject(s): Tourist brand management | Marketing information | Stock managmentDDC classification: 658.827 SIN J
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Item type Current library Call number Status Date due Barcode
Books Books Mysore University Main Library
658.827 SIN J (Browse shelf (Opens below)) Available 442519

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