The advertising handbook Sean Brierley
Material type:
TextLanguage: eng Publication details: Landon : Routledge Taylor and Francis Group, 2002Edition: 2nd edDescription: xiii, 297 p. ; 24 cmISBN: 0415243912; 0415243920Subject(s): Handbook of advertising | Business advertise | Advertising agencies and marketingDDC classification: 659.103 BRI
| Item type | Current library | Call number | Status | Date due | Barcode |
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Books
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Mysore University Main Library | 659.103 BRI (Browse shelf (Opens below)) | Available | 416212 |
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| 659.101 15 PAC The hidden persuaders / | 659.101 9 LUC B Advertising psychology and research : an introductory book / | 659.102 8 DEV Effective advertising copy / | 659.103 BRI The advertising handbook | 659.109 73 NOR Advertising | 659.1092 CRU S The man who sold America : the amazing (but true!) story of Albert D. Lasker and the creation of the advertising century / | 659.10954 BHA Advertising and marketing in rural India : language, culture and communication |
Includes index and bibliographical reference.
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