Normal view MARC view ISBD view

Buying behavior and marketing decisions / Chester R. Wasson, David H. McConaughy

By: Wasson, Chester RContributor(s): McConaughy, David HMaterial type: Text

TextLanguage: English Publication details: New York : Appleton-Century-Crofts, 1968Description: vii, 547 p. ; 25 cmSubject(s): Consumer behavior | Marketing--Decision makingDDC classification: 658.81 WAS

Item type:

Tags from this library: No tags from this library for this title. Log in to add tags.

Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Mysore University Main Library	658.81 WAS (Browse shelf (Opens below))	Available		144047

Includes index.

There are no comments on this title.

to post a comment.