Wellcome

Marketing management / (Record no. 555935)

MARC details
000 -LEADER
fixed length control field 00505nam a22001817a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220224b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332557185
Terms of availability Rs.950.0
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 10 - TITLE STATEMENT
Title Marketing management /
Statement of responsibility, etc Philip Kotler
250 ## - EDITION STATEMENT
Edition statement 15th edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Noida :
Name of publisher, distributor, etc Pearson India Education,
Date of publication, distribution, etc 2016.
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 756p. ill. ;
Dimensions 26 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
Topical term or geographic name as entry element Marketing management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane
Holdings
Withdrawn status Lost status Damaged status Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Koha item type Subject Collections
      University Graduate Library University Graduate Library 24/02/2022   658.8 KOT.K UGL200693 24/02/2022 Books Management

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