MARC details
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03485cam a2200505 i 4500 |
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9781003018193 |
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FlBoTFG |
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20211012160819.0 |
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m o d |
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cr cnu---unuuu |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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200413t20212021enka ob 001 0 eng |
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OCoLC-P |
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eng |
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rda |
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OCoLC-P |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781003018193 |
| Qualifying information |
electronic book |
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| International Standard Book Number |
100301819X |
| Qualifying information |
electronic book |
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| International Standard Book Number |
9781000172065 |
| Qualifying information |
electronic book |
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| International Standard Book Number |
1000172066 |
| Qualifying information |
electronic book |
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| International Standard Book Number |
9781000172034 |
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(electronic bk. : Mobipocket) |
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| International Standard Book Number |
1000172031 |
| Qualifying information |
(electronic bk. : Mobipocket) |
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| International Standard Book Number |
9781000172003 |
| Qualifying information |
(electronic bk. : PDF) |
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| International Standard Book Number |
1000172007 |
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(electronic bk. : PDF) |
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9780367862893 |
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hardcover |
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9780367860745 |
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paperback |
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(OCoLC)1151471443 |
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(OCoLC-P)1151471443 |
| 050 04 - LIBRARY OF CONGRESS CALL NUMBER |
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G155.A1 |
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K595 2021 |
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BUS |
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081000 |
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bisacsh |
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KNSG |
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bicssc |
| 082 00 - |
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| Classification number |
910.68 |
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23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Koc, Erdogan, |
| 245 10 - TITLE STATEMENT |
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| Title |
Cross-cultural aspects of tourism and hospitality : |
| Remainder of title |
a services marketing and management perspective / |
| Statement of responsibility, etc |
Erdogan Koc. |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
1 online resource (xvi, 354 pages) : |
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illustrations |
| 650 #0 - |
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| Topical term or geographic name as entry element |
Tourism |
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| Topical term or geographic name as entry element |
Tourism |
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| Topical term or geographic name as entry element |
Tourism |
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| Topical term or geographic name as entry element |
BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism |
| 856 40 - |
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| Uniform Resource Identifier |
https://www.taylorfrancis.com/books/9781003018193 |
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| Uniform Resource Identifier |
http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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author. |
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Abingdon, Oxon ; |
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New York, NY : |
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Routledge, |
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2021. |
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©2021 |
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text |
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txt |
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rdacontent |
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computer |
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c |
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rdamedia |
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online resource |
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cr |
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rdacarrier |
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"Cross-Cultural Aspects of Tourism and Hospitality is the first textbook to offer students a guide to the influence of culture on service providers as well as its influence on customers, affecting both the supply and demand sides of the industry - organisational behaviour and human resource management, and marketing and consumer behaviour. Given the demand for delivering superior customer value, understanding different cultures from both host and guest sides of tourism and hospitality and the impact of culture on these international industries is an essential part of all students' learning. This book takes a research-based approach critically reviewing seminal cultural theories and evaluating how these influence employee and customer behaviour in service encounters, marketing, and management processes and activities. Individual chapters cover a diverse range of cultural aspects including; intercultural competence and intercultural sensitivity, uncertainty and risk avoidance, context in communication, power distance, indulgence and restraint, time orientation, gender, assertiveness, individualism and collectivism, performance orientation and human orientation. This book integrates international case studies throughout to show the application of theory, includes self-test questions, activities, further reading and a set of PowerPoint slides to accompany each chapter. This will be essential reading for all students and future managers in the fields of Tourism and Hospitality"-- |
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Provided by publisher. |
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OCLC-licensed vendor bibliographic record. |
| 650 #0 - |
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Cross-cultural studies. |
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Marketing |
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Cross-cultural studies. |
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Management |
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Cross-cultural studies. |
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bisacsh |
| 856 40 - |
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Taylor & Francis |
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OCLC metadata license agreement |
