Trade tales : (Record no. 525599)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02659nam a2200421Ii 4500 |
| 001 - | |
| control field | 9781787142787 |
| 003 - | |
| control field | UtOrBLW |
| 005 - | |
| control field | 20200709142230.0 |
| 006 - | |
| fixed length control field | m o d |
| 007 - | |
| fixed length control field | cr un||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 171115t20172018enk ob 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781787142787 |
| Qualifying information | (e-book) |
| 040 ## - | |
| -- | UtOrBLW |
| -- | eng |
| -- | rda |
| -- | UtOrBLW |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| -- | TX911.3.C8 |
| -- | T73 2017 |
| 072 #7 - | |
| -- | KNSH |
| -- | bicssc |
| -- | BUS016000 |
| -- | bisacsh |
| 080 ## - | |
| -- | 330 |
| 082 04 - | |
| Classification number | 647.94068 |
| -- | 23 |
| 245 00 - TITLE STATEMENT | |
| Title | Trade tales : |
| Remainder of title | decoding customers' stories / |
| Statement of responsibility, etc | Arch G. Woodside. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource (xvi, 186 pages). |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - | |
| Topical term or geographic name as entry element | Hospitality industry |
| Topical term or geographic name as entry element | Consumer satisfaction |
| Topical term or geographic name as entry element | Customer service |
| 700 1# - | |
| Personal name | Woodside, Arch G., |
| Relator term | editor. |
| 856 40 - | |
| Uniform Resource Identifier | https://www.emerald.com/insight/publication/doi/10.1108/S1871-3173201714 |
| 264 #1 - | |
| -- | Bingley, U.K. : |
| -- | Emerald Publishing Limited, |
| -- | 2017. |
| -- | �2018 |
| 336 ## - | |
| -- | text |
| -- | txt |
| -- | rdacontent |
| 337 ## - | |
| -- | computer |
| -- | c |
| -- | rdamedia |
| 338 ## - | |
| -- | online resource |
| -- | cr |
| -- | rdacarrier |
| 490 1# - | |
| -- | Advances in culture, tourism and hospitality research, |
| -- | 1871-3173 ; |
| -- | v. 14 |
| 504 ## - | |
| -- | Includes bibliographical references. |
| 520 ## - | |
| -- | To clarify their own thinking, gain confirmation, and plan, customers tell stories about their interactions with sales and service associates. These stories are told often via blog sites, social-media platforms (e.g. TripAdvisor) as well as informally to friends and family members. Read original first-person stories of problems, opportunities and outcomes with a multiple-choice exercise following each story, as well as a critical review by an independent researcher. This volume describes customers' reports of their experience of interactions with sales/service associates. Chapters also offer a descriptive theory of storytelling narratives of these encounters. Gain an international view with stories by Asian, European, New Zealand/Pacific Rim, and North American customers. The volume highlights small details that have significant impact on customer satisfaction enhancing the reader's abilities to detect nuances in multiple international contexts, understand how customers evaluate sales/service reps' behavior well as providing opportunities to solve real problems. This is a valuable book in the field of customer relationship management that is also interactive. |
| 588 0# - | |
| -- | Print version record |
| 650 #0 - | |
| -- | Customer services |
| -- | Case studies. |
| -- | Case studies. |
| -- | Management |
| -- | Case studies. |
| 776 ## - | |
| -- | 9781787142794 |
| 830 #0 - | |
| -- | Advances in culture, tourism and hospitality research ; |
| -- | v. 14. |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Total Checkouts | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Mysore University Main Library | Mysore University Main Library | 09/07/2020 | EBEP1767 | 09/07/2020 | Ebooks |