Marketing research (Record no. 479177)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00500nam a2200181Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | CATREF109528 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110518s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 08769217310 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 LUK R |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Luck, David J. -et.al. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research |
| Statement of responsibility, etc | Luck, David J. -et.al. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Prentice-Hall of India, Inc. |
| Date of publication, distribution, etc | 1982 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 616p. ; |
| Dimensions | 20 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Planning primary |
| 942 ## - | |
| Koha [default] item type | BK |
| Withdrawn status | Lost status | Damaged status | Special Collections | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Text Book Loan Section | Mysore University Main Library | Mysore University Main Library | 01/04/2017 | 658.8 LUK R | 277469 | 01/04/2017 | Books |