Principles and practice of marketing in India / (Record no. 477867)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00589nam a2200217Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | CATREF062911 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110518s9999 xx 000 0 und d |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.80954 MAM J |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mamoria, C. B. |
| 245 10 - TITLE STATEMENT | |
| Title | Principles and practice of marketing in India / |
| Statement of responsibility, etc | C. B. Mamoria; R. L. Joshi |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Allahabad : |
| Date of publication, distribution, etc | 1968. |
| Name of publisher, distributor, etc | Kitab Mahal, |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 788 p. ; |
| Dimensions | 22 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Produce trade |
| Topical term or geographic name as entry element | Retail trade |
| Topical term or geographic name as entry element | India |
| Topical term or geographic name as entry element | Marketing |
| Topical term or geographic name as entry element | Advertising |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Joshi, R. L. |
| 942 ## - | |
| Koha [default] item type | BK |
| Withdrawn status | Lost status | Damaged status | Special Collections | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Text Book Loan Section | Mysore University Main Library | Mysore University Main Library | 03/03/2016 | 658.80954 MAM J | 158532 | 03/03/2017 | Books | ||||
| Text Book Loan Section | Mysore University Main Library | Mysore University Main Library | 08/03/2017 | 658.80954 MAM J | 411397 | 08/03/2017 | Books | ||||
| Text Book Loan Section | Mysore University Main Library | Mysore University Main Library | 15/03/2017 | 658.80954 MAM J | 189450 | 15/03/2017 | Books |