Effects of television advertising on women in India and Iran : (Record no. 450146)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00540nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150406b xxu||||| |||| 00| 0 eng d |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 070.43 BED |
| 245 10 - TITLE STATEMENT | |
| Title | Effects of television advertising on women in India and Iran : |
| Remainder of title | a comparative study |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ii, 323 p. : ill. ; 32 cm. |
| 502 ## - DISSERTATION NOTE | |
| Degree type | Ph.D |
| Name of granting institution | University of Mysore, Department of Studies in Communication and Journalism. |
| Year degree granted | 2013. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Television advertising serivices |
| Uncontrolled term | Advertising--Modern society |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Joseph, K. J. |
| Relator term | guide |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Mysore University Main Library | Mysore University Main Library | 06/04/2015 | 070.43 BED | T7043 | 06/04/2015 | Thesis |