Marketing management (Record no. 433815)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00479 a2200181 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789327234596 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 SAN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sontakki, C. N. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management |
| Statement of responsibility, etc | C. N. Sontakki |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 2013. |
| Name of publisher, distributor, etc | Kalyani Publishers, |
| Place of publication, distribution, etc | New Delhi : |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | (p.v.) ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Include index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | International marketing |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Rural marketing |
| Uncontrolled term | Marketing operations |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mysore University Main Library | Mysore University Main Library | 05/04/2014 | 316.00 | 1 | 658.8 SAN | 468965 | 18/06/2024 | 29/05/2024 | Books |