Essentials of advertising (Record no. 425285)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00455nam a22001697a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120404963 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chandan, J. S. |
| 245 10 - TITLE STATEMENT | |
| Title | Essentials of advertising |
| Statement of responsibility, etc | J.S. Chandan |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Oxford & IBH Pub., |
| Date of publication, distribution, etc | 1990. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 255 p. ; |
| Dimensions | 24 cm. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Business administration |
| Topical term or geographic name as entry element | Advertising - Essentials |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Singh, Jagjit |
| Personal name | Malhan, P.N. |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| University Graduate Library | University Graduate Library | 26/12/2013 | 659.1 CHA | UGLY155893 | 26/12/2013 | Books | ||||
| University Graduate Library | University Graduate Library | 26/12/2013 | 659.1 CHA | UGLY159309 | 26/12/2013 | Books |