Services marketing; (Record no. 424390)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00656nam a2200217 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781259026812 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 ZEI B |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zeithaml Valarie A. (et al.........) |
| 245 10 - TITLE STATEMENT | |
| Title | Services marketing; |
| Remainder of title | integrating customer focus across the firm |
| Statement of responsibility, etc | Valarie A.Zeithaml |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | McGrew Hill Education (India) Private Limited, |
| Date of publication, distribution, etc | 2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxii, 711 p. ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | service industries |
| Topical term or geographic name as entry element | marketing |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | customer services |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bitner Mary Jo |
| Personal name | Gremler Dwayne D. |
| Personal name | Pandit Ajay |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type | Special Collections |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Bahadur Institute of Mgmt Sciences | Bahadur Institute of Mgmt Sciences | 10/06/2014 | 658.8 ZEI B | BMS08986 | 10/06/2014 | Books | Text Book Loan Section | ||||
| Bahadur Institute of Mgmt Sciences | Bahadur Institute of Mgmt Sciences | 10/06/2014 | 658.8 ZEI B | BMS08985 | 10/06/2014 | Books | Text Book Loan Section | ||||
| Bahadur Institute of Mgmt Sciences | Bahadur Institute of Mgmt Sciences | 10/06/2014 | 658.8 ZEI B | BMS08984 | 10/06/2014 | Books | Text Book Loan Section | ||||
| Dr.B.R. Ambedkar Post Graduate Centre | Dr.B.R. Ambedkar Post Graduate Centre | 05/12/2013 | 658.8 ZEI B | scc04152 | 05/12/2013 | Books | |||||
| PG Center Hassan | PG Center Hassan | 09/07/2015 | 658.8 ZEI B | PGH18250 | 09/07/2015 | Books | |||||
| PG Center Hassan | PG Center Hassan | 14/06/2018 | 658.8 ZEI B | PGH20465 | 14/06/2018 | Books | |||||
| PG Center Hassan | PG Center Hassan | 14/06/2018 | 658.8 ZEI B | PGH20466 | 14/06/2018 | Books | |||||
| PG Center Hassan | PG Center Hassan | 22/06/2018 | 658.8 ZEI B | PGH20467 | 22/06/2018 | Books | |||||
| SIR M V P G Center Mandya | SIR M V P G Center Mandya | 30/01/2015 | 658.8 ZEI B | PGM27586 | 30/01/2015 | Books | |||||
| SIR M V P G Center Mandya | SIR M V P G Center Mandya | 30/01/2015 | 658.8 ZEI B | PGM27587 | 30/01/2015 | Books |