Encyclopaedia of advertising society and consumer culture (Record no. 423796)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00477nam a2200157 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788126158188 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1042 VER |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Verma Ravindra |
| 245 10 - TITLE STATEMENT | |
| Title | Encyclopaedia of advertising society and consumer culture |
| Statement of responsibility, etc | Ravindra Verma |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Anmol Publication Pvt Ltd, |
| Date of publication, distribution, etc | 2014. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 296 p. ; |
| Dimensions | 22 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index and bibliography. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Demand forecating |
| Topical term or geographic name as entry element | Advertising theory |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Dr.B.R. Ambedkar Post Graduate Centre | Dr.B.R. Ambedkar Post Graduate Centre | 02/12/2013 | 659.1042 VER | SCC3830 | 02/12/2013 | Books |