Services marketing; (Record no. 404049)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00592nam a22002057a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131759394 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 LOV W |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lovelock Christopher |
| 245 10 - TITLE STATEMENT | |
| Title | Services marketing; |
| Remainder of title | people technology strategy |
| Statement of responsibility, etc | Christopher Lovelock |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Pearson education, |
| Date of publication, distribution, etc | 2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 683 p. ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index and glossary. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Customer services |
| Uncontrolled term | Service industrie |
| Uncontrolled term | Relationship marketing |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wirtz Jochen |
| Personal name | Chatterjee jayanta |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Dr.B.R. Ambedkar Post Graduate Centre | Dr.B.R. Ambedkar Post Graduate Centre | 24/04/2013 | 658.8 LOV W | SCC03665 | 24/04/2013 | Books | ||||
| Dr.B.R. Ambedkar Post Graduate Centre | Dr.B.R. Ambedkar Post Graduate Centre | 24/04/2013 | 658.8 LOV W | SCC03666 | 24/04/2013 | Books | ||||
| Dr.B.R. Ambedkar Post Graduate Centre | Dr.B.R. Ambedkar Post Graduate Centre | 24/04/2013 | 658.8 LOV W | SCC03667 | 24/04/2013 | Books | ||||
| Dr.B.R. Ambedkar Post Graduate Centre | Dr.B.R. Ambedkar Post Graduate Centre | 24/04/2013 | 658.8 LOV W | SCC03668 | 24/04/2013 | Books | ||||
| Dr.B.R. Ambedkar Post Graduate Centre | Dr.B.R. Ambedkar Post Graduate Centre | 24/04/2013 | 658.8 LOV W | SCC03669 | 24/04/2013 | Books | ||||
| Dr.B.R. Ambedkar Post Graduate Centre | Dr.B.R. Ambedkar Post Graduate Centre | 24/04/2013 | 658.8 LOV W | SCC03670 | 24/04/2013 | Books | ||||
| Dr.B.R. Ambedkar Post Graduate Centre | Dr.B.R. Ambedkar Post Graduate Centre | 24/04/2013 | 658.8 LOV W | SCC03671 | 24/04/2013 | Books | ||||
| Dr.B.R. Ambedkar Post Graduate Centre | Dr.B.R. Ambedkar Post Graduate Centre | 24/04/2013 | 658.8 LOV W | SCC03672 | 24/04/2013 | Books | ||||
| Dr.B.R. Ambedkar Post Graduate Centre | Dr.B.R. Ambedkar Post Graduate Centre | 24/04/2013 | 658.8 LOV W | SCC03673 | 24/04/2013 | Books | ||||
| SIR M V P G Center Mandya | SIR M V P G Center Mandya | 30/01/2015 | 658.8 LOV W | PGM27588 | 30/01/2015 | Books |