Concepts For Modern Marketing (Record no. 163289)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00498nam a2200181Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | CATREF046754 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110517s9999 xx 000 0 und d |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 DAY |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Day, Ralph L. |
| 245 10 - TITLE STATEMENT | |
| Title | Concepts For Modern Marketing |
| Statement of responsibility, etc | Ralph L. Day |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | 0 |
| Name of publisher, distributor, etc | 0 |
| Date of publication, distribution, etc | 0 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 324 p. ; |
| Dimensions | 22 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Concepts-modern Marketing |
| Topical term or geographic name as entry element | Management-marketing |
| Topical term or geographic name as entry element | Modern Marketing-organization |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Mysore University Main Library | Mysore University Main Library | 31/10/2012 | 658.8 DAY | 158638 | 31/10/2012 | Books |