Marketing / (Record no. 132319)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00577nam a2200217Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | CATREF015784 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110517s9999 xx 000 0 und d |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 TOU |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Tousley, Rayburn D. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing / |
| Statement of responsibility, etc | Rayburn D. Tousley |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Toronto : |
| Name of publisher, distributor, etc | The Macmillan Co., |
| Date of publication, distribution, etc | 1962. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xx, 716 p. ; |
| Dimensions | 23 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing industrial goods |
| Uncontrolled term | Consumer goods |
| Uncontrolled term | Consumer buyer |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Clark, Fred E. |
| Personal name | Clark, Eugene |
| 942 ## - | |
| Koha [default] item type | Book |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Mysore University Main Library | Mysore University Main Library | 04/05/2012 | 1 | 658.8 TOU | 172064 | 10/10/2012 | 03/10/2012 | Books |