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Consumer behavior.

Hoyer Wayne D

Consumer behavior. Hoyer Wayne D - Boston : Houghton Mifflin, 2001. - xxi, 681 p, : illustrations; 27 cm.

included index

ISBN: 8177227548

Subjects--Topical Terms:
Consumer behavior.
Comportamiento del consumidor.
Consumentengedrag.

Dewey Class. No.: 658.8342 HOYM

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