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Marketing research:

Bradley Nigel

Marketing research: tools & techniques Nigel Bradley - 2nd ed. - Oxford; New York : Oxford University Press, 2010. - xx, 527 p; 25 cm.

Include index

ISBN: 0195691644

Subjects--Topical Terms:
Marketing research.
Marketingforschung.
Marktforschung.

Dewey Class. No.: 658.83 BRA

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