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Questionnaire design : how to plan, structure and write survey material for effective market research

Brace Ian

Questionnaire design : how to plan, structure and write survey material for effective market research Ian Brace - New Delhi: Philadelphia : Kogan Page, 2008. - 305 p : 24 cm

Include index

ISBN: 9780749444020

Subjects--Topical Terms:
Market surveys -- Methodology.
Questionnaires -- Methodology.
Market surveys.

Dewey Class. No.: 658.83 BRA

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