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Marketing your library's electronic resources :

Kennedy, Marie R.

Marketing your library's electronic resources : a how-to-do-it manual for librarians / Marie R. Kennedy, Cheryl LaGuardia - New Delhi : DBS Imprints, 2014. - 177 p. ; 28 cm.

Includes index.

ISBN: 9789382423348

Subjects--Topical Terms:
Libraries -- Special collections -- Electronic information resources.
Libraries -- Marketing.
Electronic information resources -- Marketing.
Libraries -- United States -- Marketing -- Case studies.

Dewey Class. No.: 025.284 MAR C

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