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Fundamentals of marketing

Stanton, William J.

Fundamentals of marketing William J. Stanton - New York : McGraw-Hill, 1994. - xxviii, 697 p. ; 22 cm.

ISBN: 0070610150

Subjects--Topical Terms:
Management

Subjects--Index Terms: Management of distribution marketing

Dewey Class. No.: 658.8 STA

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