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Marketing research

MeDniel, Carl

Marketing research Carl MeDniel and Roger Gates - 8th ed. - New Delhi : Wiley Indi Pvt. Ltd., 2011. - xxviii, 693 p. ; 23 cm. - International student version .

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ISBN: 9788126529353

Subjects--Topical Terms:
Marketing research

Subjects--Index Terms: Survery research

Dewey Class. No.: 658.83 MeD

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