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Advertising & sales promotion

Kazmi, S.H.H

Advertising & sales promotion S H H Kazmi; Satish K Batra - New Delhi : Excel Book, 2001. - 579 p. : ill. ; 25 cm.

Includes index .

ISBN: 8174462597

Subjects--Topical Terms:
Sales promotion.

Subjects--Index Terms: Advertising.

Dewey Class. No.: 659.1 KAZ B

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