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Review of marketing research/

Review of marketing research/ edited by Naresh K. Malhotra - 4th ed. - New Delhi: Prentice - Hall of India, 2006 - xii, 336p. ; 24 cm.

ISBN: 8120329538

Subjects--Topical Terms:
Marketing research
Review of marketing research
Management research

Dewey Class. No.: 658.83

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